Taking Web3 Experiences To Next Level With Metaverse as a Service

Metaverse as a Service

While the metaverse is exponentially growing and taking the world by storm, it is still like a blank canvas for early adopters to test and implement the concept. Major tech companies such as Microsoft, Meta (formerly Facebook), and top luxury brands like Gucci and Nike are actively embracing the implications of metaverse solutions and are extending intuitive experiences for their customers.

It is needless to say that with metaverse, almost every business across a plethora of industries is seeking to intersect with many new worlds, from architecting new virtual reality realms to offering services in environments created by other platforms. This is where Metaverse-as-a-Service or MaaS comes into play. It basically enables this level of configuration without learning how to code so that brands can customize their services, features, and functionalities in accordance with their audiences.

Moreover, Web3-powered technology also has a pivotal role in pushing forward the concept and idea of the metaverse, thanks to the related technologies such as XR, blockchain, NFTs, AI, edge computing, and many more. Metaverses that foster bespoke functionalities, construct new avenues of virtual engagement, and speak to their users and industries of choice, will find the most value in MaaS offerings. 

In this blog, we will discuss how Metaverse-as-a-Service will take the Web3 experiences to the next level and how businesses will benefit from MaaS services. Let’s get started.

Understanding Metaverse-as-a-Service

Software as a Service (SaaS) refers to a subscription-based model for leveraging software platforms instead of purchasing a perpetual or lifetime license. Today, nearly everything can be built and deployed on a ‘SaaS-as-a-Service’ model, furnishing users with greater flexibility and service providers with a steady stream of revenues. On similar grounds, businesses have eventually started to deploy the metaverse using an analogous model, giving rise to Metaverse-as-a-Service or MaaS. 

Moreover, there is no denying that we are just at the beginning of implementation and development when it comes to neoteric metaverse technology. The existing metaverse experiences are not so close to being optimized as it will potentially transform in the upcoming years. Purchasing a VR headset is still an entry barrier for many users while the demand and requisite to traverse various blockchain-based platforms, wallets, smart contracts, and NFTs still prevail and dominate a majority of the decentralized landscape. 

These days, however, the trend of buying licenses and installing programs on systems is not so prevalent anymore. Businesses don’t even own or operate their hardware anymore because everything from document storage to infrastructural hardware to software – essentially, are provided “as a service”. 

MaaS or Metaverse-as-a-Service is inevitably the next concrete step. Currently, businesses and brands alike are leveraging established metaverses such as Roblox or Decentraland since that is what’s available. It is where maximum metaverse users are subsequently at, and it offers an infrastructure for them to test and evaluate initial notions about how to utilize the metaverse for branding and marketing purposes. All in all, the Metaverse-as-a-Service can be defined as:

MaaS- Metaverse-as-a-Service is described as an enterprise solution that enables companies to build and reinforce their presence in a 3D virtual environment to support business processes, investments, collaborations, NFTs, and other use cases.

Essentially, MaaS will not aid businesses to construct their metaverse equivalents that compete with Roblox or Decentraland but will instead enable organizations to gain and benefit from existing metaverse infrastructure, synonymous with how SaaS operates.

Also Read: The Future of NFTs in Metaverse Real Estate

Some Prominent Examples of Metaverse-as-a-Service

Propel MaaS

Propel is a blockchain-solution-based platform that provides plug-and-play infrastructure tools for the metaverse. While it is still in its infancy and all-inclusive details are yet to be revealed, however, Propel has announced that it will provide MaaS solutions for decentralized finance (DeFi), NFT utilities, and smart contracts. 

It will equip and empower organizations with comprehensive tech stacks to architect applications based on the most sought-after blockchain protocols such as Binance Smart Chain (BSC), Polkadot, and Ethereum.

MetaVerseBooks

MetaVerseBooks is a MaaS provider that provides organizations with tools for NFT development, VR world-building, and decentralized app management.

With it, businesses can leverage the solution to strengthen and intensify their presence in the iOS & Android platforms, Microsoft’s XBOX Metaverse, and any Unity-based VR environments. 

Furthermore, its primary solution allows NFTs so that businesses can manage their NFT buyers as well as related metadata. This MaaS offering is valued at $10,000 for the starter edition.

Also watch: Exploring Metaverse Solutions For Businesses With Oodles Technologies

Lovelace World

Lovelace is basically a digital asset and NFT platform that announced its MaaS offering in October 2021. It is intended to offer end-to-end MaaS solutions to businesses in order to streamline metaverse adoption across the globe. 

The company will assist enterprises to reimagine and assess their VR products and services' potential and functional capabilities so that they can participate across all digital realms. 

Moreover, it also offers a MaaS toolkit that extends users and developers robust technologies that are pivotal to creating and trading NFTs, monetizing VR gaming, operating smart contracts, integrating with other available metaverse platforms, etc.

Touchcast

Touhcast is a 3D and VR company that utilizes Microsoft Azure Cloud. In 2022, it announced its MaaS offering at the Consumer Electronics Show (CES), where it efficaciously launched MCity. With this, enterprises can sign up for the .metaverse domain, which will eventually furnish them with a secure VR landscape to construct metaverse campuses.

Within the metaverse, they can seamlessly hold events, facilitate collaboration, conduct learning sessions, build VR stores, or leverage virtual real estate to propel business growth.

Microsoft’s Azure Cloud, Epic Game’s Unreal Engine, and NVIDIA’s artificial intelligence technology fuel the platform for offering all-inclusive MaaS offerings to enterprises. Also, MCity is currently under the invite-only beta testing stage. 

Summing Up

With the emergence of the metaverse – an immersive realm powered by next-gen technologies, the need to offer intuitive and hyper-real digital experiences has arisen for users and businesses alike that wish to participate in it. 

However, building a metaverse from the ground up needs significant experience and investment related to underlying technologies, making it a bit complicated for much of the global population. To solve these challenges, Metaverse-as-a-Service has emerged, enabling metaverse service providers to enable companies, users, and brands to traverse the expansive metaverse.

At Oodles Technologies, we offer end-to-end metaverse development services to businesses across all industries such as eCommerce, healthcare, media, entertainment, real estate, and more. As an established metaverse development company, we foster an in-house team of seasoned professionals and app developers who are experts in related metaverse technologies such as AR/VR, blockchain, NFTs, 3D modeling, and so on. If you are interested in building a metaverse platform for your business, feel free to drop us a line. We will get back to you within 24 hours.