Virtual Reality And The Emerging Trends of 360 Degree Videos
Posted By : Anirudh Bhardwaj | 17-Apr-2017
The world has always craved for a change, for something new and something more advanced. With power in our hands, we have always experimented to come up with new ideas to give the world what it years for. Over the last decade, numerous technologies have been evolved and new technologies have been introduced to revamp our lifestyle. If we talk about last year, the technologies like Virtual Reality, Machine Learning and Artificial Intelligence have dominated the technological trends.
Out of these, Virtual Reality is turning the tides these days. For those who don’t know, Virtual Reality or VR is an emerging computer technology that creates a realistic virtual environment using images, sounds and other types of sensations, giving you a perfect imaginary setting. You may have seen many people wearing a large, bulky mask or headset that goes over their eyes at various shopping malls and video game complexes. Well, that is actually the VR mask that enables you to see the artificial world by means of a three dimensional and 360-degree virtual environment. Such an environment is created by the use of interactive software and hardware equipment while the image changes take place in accordance with the body movements. This phenomenon is also known as the immersive, interactive experience produced by a computer.
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360 Degree Videos
These kind of immersive videos are creating quite a stirr these days. The 360 degree videos are being shared on Social Media and a large number of websites. These videos give you a real-time setting of different places (real or imaginary) that cover a wide 360 degree view of the location which means you can actually see an entire location without actually visiting there. In images, you could only see the fractions of a particular place. But the 360 degree videos give you a complete view of the place which changes as you move your device.
In order to watch a 360 degree video, you don’t necessarily need to wear a VR headset. These videos can also be accessed on laptops, mobiles and tablets. In fact, these are widely accessed on smartphones and tablets as you can easily move these devices to enjoy an interactive 360 degree view.
Lately, NASA released a 360 degree video of the moon which was largely shared on social media. This video showed different regions of the moon from a particular spot and our Earth could also been seen from the distance. This was just about NASA. You can find thousands of similar 360 degree videos on the web. These videos are easy to create and consequently a large number of companies are using them for branding, marketing and advertising. Many travel companies are using these videos to attract tourists from different countries, showing them the 360 degree view of different tourist locations.
How To Make A 360 Degree Video?
As inconceivable as it may seem, making these videos is not that difficult. In fact, it’s quite easy. There are several special camera equipments that let you make 360 degree videos. Some examples are Samsung Gear 360, Omni and Kodak SP360. To create a 360 degree video using camera, you need to shoot the video in all directions while staying at the same position. Once you are done with the recording, you need to edit these videos through some special software tool such as Kolor, which is a video stitching software for a 360 degree camera called Omni. These cameras may cost you up to $500 while there are also some low-end models that cost around $200-300. In case you are not interested in buying a camera, you can also hire someone else to do so. Oodles Technologies, a Virtual reality app development company can make a 360-degree video for you at relatively lower prices. Contact our AR VR developers today!
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About Author
Anirudh Bhardwaj
Anirudh is a Content Strategist and Marketing Specialist who possess strong analytical skills and problem solving capabilities to tackle complex project tasks. Having considerable experience in the technology industry, he produces and proofreads insightful content on next-gen technologies like AI, blockchain, ERP, big data, IoT, and immersive AR/VR technologies. In addition to formulating content strategies for successful project execution, he has got ample experience in handling WordPress/PHP-based projects (delivering from scratch with UI/UX design, content, SEO, and quality assurance). Anirudh is proficient at using popular website tools like GTmetrix, Pagespeed Insights, ahrefs, GA3/GA4, Google Search Console, ChatGPT, Jira, Trello, Postman (API testing), and many more. Talking about the professional experience, he has worked on a range of projects including Wethio Blockchain, BlocEdu, NowCast, IT Savanna, Canine Concepts UK, and more.